I’m so excited to share the results of this amazing personal brand photo session with copywriting extraordinaire, Louise Stigell. As she prepared for her big re-brand, her mentor made her realise how important it was to have on-brand professional personal brand images – and I’m so glad she found me and put her faith in me.
Scope of the photo session
Stories:
lifestyle portraits for web, LinkedIn and marketing materials
working as a copywriter in a hotel lobby
Focus:
the business side, which is confident and badass, but warm, friendly, approachable, trustworthy
a more personal version, which is joyful, quirky and a bit nerdy
(in other words, “the one you might want to hang out with after work.”)
high-end, but also relaxed
Colours:
black, white, light grey and a pop of red
What a session this was!
I always find it fascinating that even through email you can get to know someone so well and totally click. I just knew Louise and I were going to have a great time together and I know it won’t be the last time we meet each other.
Her day started really early with a train trip from Gävle and then hair and make-up (and coffee!) with Mia. Even without makeup Louise looked amazing, but Mia had just the right touch to enhance her features and really make her glow. And those lips! Wow!
What I love about Mia is that she really listens to what my clients would like so the result is incredibly beautiful and just right for them. And this makes such a huge difference to my photos.
Louise is working on a complete rebrand and needed new photos for her website and LinkedIn.
She wanted photos that captured both sides of her personality – the badass businesswoman who helps her clients reach their goals with copy that converts, as well as the joyful, relaxed, quirky personal side. I know it’s this combination of qualities, mixed in with a lot of hard work and talent, that makes her so good at what she does.
Louise is totally crazy about birds (especially black ones) and I can’t walk past one now without thinking of her. Keep scrolling to see her gorgeous tattoo.
I love the way the photos turned out and I’m so excited to see how well Louise is using them. Keep your eye out for a future blog post showing some examples from her website and LinkedIn.
Are you planning a rebrand for autumn?
Get in touch if you want to know how to get the kind of photos that are just right for you. The kind of photos that will give your potential clients the right impression of you and your business, and a chance to get to know you and connect with you.